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Spiegazione dei Messaggi Subliminali
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« La lunga agonia dell’ apprendimento.CONVEGNO PREPARATORIO COMITATO COORDINAMENTO NUOVO SOGGETTO POLITICO »

Spiegazione dei Messaggi Subliminali


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Messaggio subliminale (dal latino sub, sotto, e limen, soglia, in riferimento al confine del pensiero conscio) è un termine mutuato dal linguaggio della pubblicità ma che - in psicologia - si riferisce ad un'informazione che il cervello di una persona assimilerebbe a livello inconscio. Può essere trasmesso attraverso scritte, suoni o immagini che trattano un qualsiasi argomento che nasconde al suo interno - come in un codice cifrato - ulteriori frasi o immagini avulse dal contesto iniziale che rimarrebbero inconsapevolmente nella memoria dell'osservatore.

 

 

 

Dopo avere sporto regolare domanda per ottenere il brevetto, Vicary cercò dei clienti interessati all’utilizzo di un’apparecchiatura detta tachistoscopio che proiettasse su uno schermo cinematografico, ogni cinque secondi, per solo 1/3000º di secondo, un messaggio del tipo «Hungry? Eat Popcorn»! («Hai fame? Mangia i popcorn»!); oppure «Drink Coke»! («Bevi Coca-Cola»!). Un cinema di Fort Lee, nel New Jersey, impiegò questa apparecchiatura per un periodo di sei settimane mentre veniva proiettato il film
Picnic, e le vendite aumentarono vorticosamente: i popcorn del 37,5% e la Coca-Cola del 38%, ma il cinema rifiutò di fornire ulteriori dettagli sull’esperimento. L’anno seguente, nacque la Precon Process and Equipment Corporation. Il suo "settore produttivo" dichiarato consisteva nell'attività di inserimento di messaggi subliminali nei film, nei bar, e sui cartelli pubblicitari. Il personale della compagnia comprendeva un psicologo e un neurologo laureato in ingegneria. Essi affermarono di avere raddoppiato, con dei metodi esclusivamente subliminali, il consumo di una bibita pubblicizzata.
Una frase, paragrafo o testo possono nascondersi dei messaggi rintracciabili ed evidenziabili solo leggendo la medesima frase al contrario o solo le iniziali di ogni parola oppure ancora le iniziali della riga. I modi e le tecniche possono essere i più disparati. Per esempio la parola Fnord, derivata dalla "Trilogia degli Illuminati" di R. Shea e R.A. Wilson, è spesso sinonimo di messaggio subliminale.
Immagini e video.
Attraverso l'uso di immagini - tanto fisse quanto girate in video - avviene la maggiore diffusione dei messaggi subliminali.

Ad esempio nel film della Walt Disney Il re leone, in una scena, sembra essere leggibile la parola "sex" nella forma della polvere alzata da Simba.

Un altro sistema usato per trasmettere un messaggio subliminale è quello di inserire nell'immagine organi sessuali (ad esempio nel film La Sirenetta, in versione originale, sulla copertina e in due sequenze comparirebbero rappresentazioni di organi sessuali maschili, oppure nel cartone animato Le avventure di Bianca e Bernie, si vedrebbe in una sequenza molto veloce una donna nuda con viso satanico alla finestra).
Nel film Fight Club di David Fincher del 1999, viene fatto esplicito riferimento all'utilizzo di frame nascosti nelle scene delle pellicole cinematografiche, nel caso specifico è un hobby di Tyler Durden (Brad Pitt). Ed effettivamente alla fine del film viene inserito un fotogramma che rappresenta un organo riproduttivo maschile.primi esperimenti di messaggi subliminali riguardano la pubblicità nel cinema. Nei primi anni '60 si è verificato nei cinema statunitensi come flash pubblicitari di pochi secondi, anche privi di audio, a comparsa improvvisa all'interno del film, erano seguiti dall'acquisto del prodotto proposto poco tempo dopo il termine della proiezione. La velocità dello spot sfugge alla rimozione e censura che la coscienza può esercitare in condizioni normali. Questo tipo di spot è stato poi vietato nei cinema.

Tecnicamente è possibile che il video contenga "un film nel film" una sequenza di colori e di audio che entrano nella sfera sensoriale e sfuggono all'interpretazione cosciente: un simile mezzo può essere utilizzato per imporre convinzioni politiche, comportamenti d'acquisto, forzando la volontà degli spettatori.

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TRADUCI IL SITO

Questo blog non rappresenta una testata giornalistica poiché viene aggiornato senza alcuna periodicità. Non può pertanto considerarsi un prodotto editoriale ai sensi della legge n. 62/2001. Le immagini pubblicate sono quasi tutte tratte da Internet e quindi valutate di pubblico dominio (è consentita la libera pubblicazione attraverso la rete internet, a titolo gratuito, di immagini e musiche a bassa risoluzione o degradate, per uso didattico o scientifico e solo nel caso in cui tale utilizzo non sia a scopo di lucro).

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Warning: Creating default object from empty value in /membri/revolucion2010/blogs/inc/settings/model/_abstractsettings.class.php on line 304

Warning: Creating default object from empty value in /membri/revolucion2010/blogs/inc/settings/model/_abstractsettings.class.php on line 304

Warning: Creating default object from empty value in /membri/revolucion2010/blogs/inc/settings/model/_abstractsettings.class.php on line 304

Warning: Creating default object from empty value in /membri/revolucion2010/blogs/inc/settings/model/_abstractsettings.class.php on line 304

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